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India alone has a population of 1.2 billion people. About 450 million, or 37%, are below the world poverty line, living on $1.25 USD per day. This leads to poor health, disease, and needless death. We give in India because it has more poor than any country in the world, 1/3 of the world’s total poor. You can help today by buying a bag, and feeding a family. Join the movement to change the world!
Does Rice Love only give 1 kilogram (2.2 pounds) of rice per family at a time?
No. Giving 1 kilo of rice at a time would have little impact. Instead, we give 25 kilos of rice at a time. For every 25 items we produce, we hand-deliver a 25 kilo bag of rice. For example, if each customer only purchased 1 item, it would take 25 customers to give 25 kilos of rice to one family. 25 items made = 25 kilos delivered.
How does giving impact a family?
Happy you asked! From a Western perspective, it can be very difficult to imagine just how important rice is to Asia and the Pacific Islands. Westerners can easily get by without eating rice. But, in Asia, this is not case. In India, rice is eaten three times per day. For low income families, rice is the primary source of daily calories. These families are not bombarded by packaged foods and fast food, like exist in the developed world. In Asia, rice is life. The amount of rice we provide lifts a tremendous burden from families who are strained in many way beyond financial. Most families dream of sending their children to private school in India, which is the beginning of the path out of poverty. Many families use the money they save to pay an admittance fee for one of their children to get into school, which provides hope for the future.
How does giving impact the local economy?
We don’t buy rice in one country and send it to another, which would negatively impact the local economy. Instead, we buy rice locally from retail stores supporting the supply chain all of the way to the lowest levels. We buy from the places that the people would be buying from if we weren’t there. The income that the family saves on rice can be used towards these necessities in their local village, therefore, stimulating the local economy.
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